The House & Garden Festival brings together four leading consumer lifestyle events to create the ultimate platform for premium brands to reach an affluent audience from the most prosperous households in London and the Home Counties. The four zones - HOUSE, Spirit of Summer, GROW and The Art & Antiques Fair Olympia offer a hand-selected treasure trove of interior, lifestyle and garden brands together with leading art and antiques dealers from across the globe. This brings together a distinct but complementary collection of a unique variety of curated high quality pieces for the very first time.
- Visitors 30,000 (32% increase in visitors in 2018)
- Average household income of visitors – £125k
- Average house value of visitors is £930,897
- Social grade – 71% of database come from the wealthiest ACORN segments in the country
- Average age – 45
- 68% of visitors did not attend another interiors exhibition
- Visitors fall within the 10% richest people in the country
- Our partnerships through House & Garden, BIID, The List, KLC School of Design, Inchbald School of Design and RIBA will ensure engagement with leading interior designers
Generate revenue | Raise brand awareness | Meet affluent customers | Gain valuable product feedback | Launch new products | Network with key players in your industry | Enhance your brand I Engage with trade
SPIRIT OF SUMMER FAIR
Spirit of Summer brings together an eclectic mix of hand selected independent boutiques and designers-makers selling an unrivalled collection of products and special pieces simply not found on the high street. It will showcase a tantalizing array of summer accessories, fashion, jewellery and children’s clothing, as well as original gifts and a collection of the country’s finest artisanal and Great Taste award-winning food & drink.
This highly effective retailing platform gives you the opportunity to meet these traditionally hard-to-reach, discerning consumers with a proven track record of high spending at the Spirit Fairs for over 17 years. Average spend per person of £650 at the show and £210 post show per person within this section.
The HOUSE Fair is London’s only high-end home and interiors destination for consumers, offering an unrivalled collection of beautiful and stylish interior brands, hand selected by House & Garden. The Fair presents a curated collection of furniture, gorgeous fabrics, cushions, bespoke lampshades, luxury rugs, stunning lighting, wallpapers, paints and other home furnishings.
It is the perfect place for interior brands and specialists to directly engage with high-net-worth consumers in a relaxed atmosphere, as they pro-actively seek inspiration and source interior products for their home. Also have the opportunity to engage with trade through Our partnerships with House & Garden, BIID, The List and the Design Centre Chelsea Harbour.
GROW London offers visitors a fun and relaxed alternative to the traditional garden show to source products and find inspirational ideas on how to transform outside spaces. Encompassing emerging gardening trends alongside contemporary, urban and classic garden designs, the event features an unrivalled selection of outdoor furniture and sculptures, high-quality plants, tools and a tempting edit of pots, planters, containers and accessories. Described as ‘the biggest new player on the London horticultural scene’ this is your opportunity to put your products and services in front of this stylish urban audience, as they shop for the latest trends for their outdoor living spaces.
THE ART & ANTIQUES FAIR OLYMPIA, 19 - 28 JUNE
London’s original art and antiques fair offering an unrivalled choice of unique, statement pieces for the collector and the discerning homeowner. The event welcomes UK and international dealers, many of whom are exclusive to this event.
If you’re interested in exhibiting and would like to receive a sales brochure and application pack please get in contact with Russell Rule on either Russell.Rule@clarionevents.com or call 020 7384 8137.